In this TV commercial we used CGI special effects to bring to life the character of The Thinker. The TV advert was produced in house at ABF Pictures and filmed on location at Vermillion restaurant in Manchester, United Kingdom. To create the effect for this DRTV campaign we used video tracking markers and body doubles to stand in for the CGI character. Then in video post production we magically inserted and comped the final character. The TV ad required the actress to talk with a marker so her eye line was always looking at the Thinker CGI character.

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